Penalties from search engines

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Page swapping. This is when a page is first optimized and ranked and then its content is completely changed. Duplicating Content. Here the content is taken from other sites and duplicated without permission. Doorway Pages. These are fake pages filled with keywords and created solely for search engines. Advantages and disadvantages of black methods. Like any other methods black hat SEO methods have their pros and cons. Advantages Fast results. You can get quick results in the form of increased traffic and ranking of your site; Doesn't require a lot of


resources. They are often cheaper and require less time Asia Mobile Number List to implement compared to white hat methods. Flaws Short term effect. The recovery can be fast but it can also be short-lived. Search engines are constantly updating their algorithms to combat black hat practices and once they detect violations your site may be penalized; Loss of trust. Black hat practices can alienate visitors and lead to a loss of trust in your brand; . And this is the worst thing. If you fall under Google and Yandex filters you will be punished in the form





of reduced rankings and traffic. Let's look at some of these filters Google Panda - punishes sites with low-quality content; Penguin - punishes link spam; Pirate - entirely aimed at sites that violate copyrights; Hummingbird - focused on understanding user intent and the context of search queries; Mobile-Friendly Update - punishes sites that are not adapted for mobile devices; Fred - This filter is focused on punishing sites that create content solely for the sake of generating advertising revenue. Yandex AGS Automatic Spam Generation - punishes over-optimization of texts and artificial building of link mass; Minusinsk - punishes for buying and selling links;