RECAP What is the definition of keywords Keywords represent those words and phrases inserted in the content of a website which offer potential customers the opportunity to discover the respective website through the organic results offered by a search engine. What is keyword research Keyword research or keyword analysis is one of the essential elements of an SEO optimization campaign . This involves identifying the words and expressions that people enter into search engines in their attempt to find a solution to their needs.
How do you do keyword analysis First of all you must know that keyword analysis is impossible without the help of specialized tools in this regard. Therefore the first step is to enter the targeted terms into a keyword monthly volume of searches is. What Job Function Email List SEO tools are used for keyword analysis Among the most used keyword analysis tools are SEO analysis tools such as Moz Keyword Explorer Google Trends Ahrefs and many others.
The next step in this case is the creation of useful and relevant pages for people but also optimized for search engines. Therefore the first step is to enter the targeted terms into a keyword analysis tool to see what the average monthly volume of searches is. Such a tool is offered free of charge by Google and is called Google Ads Keyword Planner also known as Google Adwords Keyword Tool Google Adwords Keyword Planner or Google Keyword Planner. In addition to Google Keyword Planner the list also includes tools such as Ahrefs SEMrush Moz SEOmonitor etc.