This user-focused approach to SEO helped lay the

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The Renaissance of SEO (mid-00s — late 00s) We are well into Web 2.0. A new model for information exchange has risen, which changed the internet experience as we knew it. Sites on the web stopped being static, and information wasn’t flowing in just one direction, ‘Website to Reader.’ Internet users got access to faster internet speeds, and the interactivity of websites made a huge leap forward: The User could now be the Creator.

Many new sites, such as Wikipedia, YouTube, Myspace, and Blogger, quickly became popular Email List and introduced a new concept of user-submitted content. In 2007 Google changed the Search Engine Results Page (SERP) for good. Until then, the Google results page was only listing 10 blue links.





Now, with ‘Universal Search,’ Google results were listing videos, images, maps, and additional media, above, to the right, and amongst the organic search results. Google SERPS before and now The results were no more exclusively keyword-dependent. Several factors, such as location, search history, and cookies, would drastically affect the results. The addition of these factors created a whole new chapter for SEO, as now, businesses and marketers had more formats than just words to get to the user.  foundation for a more captivating and personalized web. Webmasters began optimizing new content media to increase exposure.